Really good logos pdf

He is the author of Smashing Logo Design , a book dedicated to everything 'logo'. Join the Revolution. Overall a decent book if you are keen on inspiration, but there are far better titles out there on subject. Out of interest, on the remark "there are far better titles out there", could you maybe name a few?

Thanks ;-. Huge bump, but yeah i also want to know the 'better titels'. Voice Your Opinion. Thanks for your comment, it will appear here once it has been moderated. Green here is symbolized by a tree and labs is represented by the brain. This is definitely one of my favorites.

The couch has cleverly been crafted to also be a face with a mustache. Excellent work! I love that the shape of the hills genuinely matches the shape that cards make when you peak at them while they lie face down on the table.

This one goes on and on. The matches come together to make a heart. There are two of them they match. Fire represents passion. Ideas are often represented by lightbulbs. This one is an excellent piece of art. The rocket blasting off and leaving smoke trails clearly makes a guitar shape.

This one is simple but so incredibly effective. It looks like both a suitcase and a folded dress shirt with a tie. Another excellent use of negative space. The hand pushing a button makes the shape of a bottle. Notice how the fingers of the fist create the liquid in the bottle. Some logo designers really have a gift for simple touches that change everything.

Not only does the round shape of the golf ball reflect that of the moon, the little dips look like craters! A great visual simile. The logo says everything it needs to. Scales are a clear representation of law and justice and the bowls have been turned into boats to represent the maritime aspect. The sort of abstract skyline design is a cliche for community and has been transformed into a familiar hand gesture.

Yet another example of the use of subtlety in wit. This is definitely not the best logo in the world, but the whole lightbulb spark plug idea is pretty clever. The equality symbol has been slightly modified so that the bottom is shorter than the top; a perfect statement of inequality.